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Australia’s best bartenders were put to the test, with a cocktail flavour bomb including whisky, Japanese apple jam and lavender bitters clinching the victory for Sydney man, Takashi Matsumoto.
Australia’s no 1 white spirit premix brand, has launched its highly anticipated new flavour, Hard Rated Alcoholic Orange 4.5%.
One of Australia’s most iconic soft drink, SOLO, has made an impressive entry into the highly competitive $1.3 billion energy drink market, driven by strong consumer uptake of its newly launched SOLO Energy.
Australia’s most iconic and original thirst-crusher is stepping into a new era. Today, SOLO launches a brand-new drink, SOLO Energy, a fresh spin on its iconic lemon flavour, now with guarana, caffeine and B-vitamins. SOLO Energy is built for Australians ready to Crush Whatever’s Next.
Victoria Bitter is back as the official beer of Origin in 2025, and this year it’s adding fuel to the fire between NSW and QLD with the launch of VB’s Very Bitter Tissues. Designed to stir up cross-border banter, these tissues are a free gesture fans can gift to their mates when their team loses.
Footy fans at Marvel Stadium will get free midsection massages for the rest of the home and away season to help celebrate Carlton Dry’s 3.5% mid-strength beer.
The Carlton Draft is back for 2025, with Tom Hawkins, Brett Deledio and Matthew Pavlich today revealed as the headline recruits who are coming out of retirement to boost grassroots footy this season.
One of the New Zealand market’s first low carb beers, Pure Blonde ULTRA, is now the official beer of the Blues Super Rugby franchise.
New Zealand’s most colourful music festival, and one of the country’s most popular vodka Ready-To-Drink (RTD) brands, Long White, are about to celebrate a decade long partnership by setting Christchurch alive with music this summer.
Carlton Dry is celebrating a major milestone with its latest beer, Carlton Dry 3.5%, claiming the title as the #1 selling new beer in the nation*. Since its launch earlier this year, Carlton Dry 3.5% has won over beer-lovers, who appreciate the same refreshingly crisp taste of Carlton Dry but with less alcohol.
